Video Monetization Blog

Tremor Media, the leading online video advertising network, today announced that it has launched the beta version of Acudeo, their next generation Video Monetization platform. Acudeo solves the complexities involved with video ad delivery and provides a solution that offers the same ease and ad server compatibility that publishers are accustomed to for their banner [...]

When Tom talked about Google, Inc.’s (NASDAQ: GOOG) failure to properly monetize YouTube, he questioned if Google’s purchase of the world’s largest video-sharing site was a mistake. In relative terms, Google’s use of stock to purchase YouTube was a short-term impact more than anything. But he’s right — YouTube still has not found a secret [...]